Comments for Compelling Marketing Blog

Comment on How Mom’s Love Advice Can Simplify Your Marketing by Tim Holmes

Tim Holmes — Wed, 17 Feb 2010 13:48:12 +0000

good advice indeed! we tend to forget the simpler things when we get serious about marketing!

Comment on Revealing Flaws is Smart Marketing in Undercover Boss by Jen | UPrinting

Jen | UPrinting — Thu, 11 Feb 2010 11:06:06 +0000

True, that was a smart move for Waste Management. In this era of social media, businesses really should stop hiding and start following this more authentic path. .-= Jen | UPrinting´s last blog ..Marketing Sheet and Sales Sheet Printing Tips =-.

Comment on Revealing Flaws is Smart Marketing in Undercover Boss by Girlie | Brochures Printing Online

Girlie | Brochures Printing Online — Thu, 11 Feb 2010 08:03:57 +0000

Revealing flaws of your business can do you good. Customers appreciate honesty. They might even respect and trust your business more if you learn to admit that you aren’t a perfect company.

Comment on Copywriting Points Up in the Air by uberVU - social comments

uberVU - social comments — Fri, 05 Feb 2010 07:25:15 +0000

Social comments and analytics for this post…

This post was mentioned on Twitter by tracyneedham: What can Up in the Air teach you about copywriting? http://ow.ly/13ezY...

Comment on Copywriting Points Up in the Air by Dan Dassow

Dan Dassow — Thu, 04 Feb 2010 12:27:32 +0000

When I watched Up in the Air, I had not considered empathy as one of the underlying themes for the film. Empathy is not possible without understanding ones customers, nor can it be faked. Customers tend to instantly pick up on insincere attempts at empathy which are generally worse than a matter-of-fact statement of your case. The key point is that one must do sufficient market research to understand your customer before one can write effective copy for ads.

Testimonials can also be very effective when use properly. The technique is well known to evangelical ministers, politicians and people who produce infomercials. The most effective sales person is a new convert.
.-= Dan Dassow´s last blog ..Banksy =-.

Comment on Create an Online Swipe File with Delicious by Yelena

Yelena — Thu, 21 Jan 2010 02:30:21 +0000

Great idea! I use Delicious a lot, including for building a portfolio of my work, but it just hasn’t occured to me to use it for building up a swipe file.

Comment on Create an Online Swipe File with Delicious by Thomas

Thomas — Wed, 20 Jan 2010 21:51:11 +0000

This is great advice for the Internet surfer who’s bookmark tab is overflowing! Thnx for the research:)

Comment on 5 Marketing Lessons from Online Dating by Internet marketing Company

Internet marketing Company — Wed, 30 Dec 2009 12:26:50 +0000

Thanks for this post ……….Great information!

Comment on Pull the Trigger on New Clients by Craig Elias - Creator of Trigger Event Selling

Craig Elias - Creator of Trigger Event Selling — Sat, 26 Dec 2009 15:56:59 +0000

Tracy’s comments hit the bulls eye.

Knowing the Trigger Events that cause people to see your marketing efforts and become a customer is key to marketing success.

I have a free resource called a Won Sales Analysis template that can help you identify the best Trigger Events for what you sell.

You can download the template and instruction at http://www.WonSalesAnalysis.com.

Happy marketing!

Craig
.-= Craig Elias – Creator of Trigger Event Selling´s last blog ..#4 Way To Sell More Using Social Media =-.

Comment on 2 Reasons You MUST Include Features in Your Copy by salesletter

salesletter — Tue, 22 Dec 2009 05:48:52 +0000

I was considering a product recently from a well-known marketer and while there were tons of benefits and teasers about what I’d learn, there was nothing about how it would be delivered.