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	<title>Solve the Marketing Mystery &#187; Client Relations</title>
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	<link>http://compellingmarketingblog.com</link>
	<description>Marketing tips &#38; resources to take your small business to the next level with less effort and more results (&#38; formerly Compelling Marketing Blog)</description>
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		<title>Run Like Fire From These 3 Bad Client Types</title>
		<link>http://compellingmarketingblog.com/run-bad-clients/</link>
		<comments>http://compellingmarketingblog.com/run-bad-clients/#comments</comments>
		<pubDate>Thu, 29 Sep 2011 19:09:29 +0000</pubDate>
		<dc:creator>Tracy Needham</dc:creator>
				<category><![CDATA[Client Relations]]></category>
		<category><![CDATA[Get Clients]]></category>
		<category><![CDATA[bad clients]]></category>
		<category><![CDATA[copywriter]]></category>
		<category><![CDATA[deadbeat clients]]></category>
		<category><![CDATA[freelancers]]></category>
		<category><![CDATA[getting clients]]></category>
		<category><![CDATA[marketing consultant]]></category>

		<guid isPermaLink="false">http://compellingmarketingblog.com/?p=2014</guid>
		<description><![CDATA[Nearly everyone has had at least one&#8211;the bad client you wish you&#8217;d never met. And when you think back later, it&#8217;s funny how many warning signs you realize you skipped by in your eagerness to get them to sign on the dotted line. In fact, I recently culled my 8 years as a copywriter and [...]]]></description>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Motivate Your Customers with a Referral Program</title>
		<link>http://compellingmarketingblog.com/referral-programs-motivate-your-customers/</link>
		<comments>http://compellingmarketingblog.com/referral-programs-motivate-your-customers/#comments</comments>
		<pubDate>Fri, 17 Jun 2011 21:06:15 +0000</pubDate>
		<dc:creator>Tracy Needham</dc:creator>
				<category><![CDATA[Client Relations]]></category>
		<category><![CDATA[Get Clients]]></category>
		<category><![CDATA[affiliate program]]></category>
		<category><![CDATA[referral program]]></category>
		<category><![CDATA[small business marketing]]></category>

		<guid isPermaLink="false">http://compellingmarketingblog.com/?p=1814</guid>
		<description><![CDATA[A referral program is a powerful way to motivate customers to send business your way. First, because the referrer has usually already pre-sold their friend or colleague on using you&#8211;so it tends to be a much easier to close the deal. And of course, the person doing the referring is likely to use you again [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Pricing Strategies for Your Services Wrap-Up</title>
		<link>http://compellingmarketingblog.com/pricing-strategie-services-wrap-up/</link>
		<comments>http://compellingmarketingblog.com/pricing-strategie-services-wrap-up/#comments</comments>
		<pubDate>Tue, 18 May 2010 12:27:16 +0000</pubDate>
		<dc:creator>Tracy Needham</dc:creator>
				<category><![CDATA[Client Relations]]></category>
		<category><![CDATA[Get Clients]]></category>
		<category><![CDATA[Marketing Strategies]]></category>
		<category><![CDATA[freelancers]]></category>
		<category><![CDATA[hourly rates]]></category>
		<category><![CDATA[pricing strategies]]></category>
		<category><![CDATA[pricing structure]]></category>
		<category><![CDATA[self-employed professionals]]></category>
		<category><![CDATA[small business]]></category>

		<guid isPermaLink="false">http://compellingmarketingblog.com/?p=1266</guid>
		<description><![CDATA[In this series about hourly rates and pricing strategies for freelancers or small businesses, we&#8217;ve looked at: &#160; 9 Reasons to Stop Charging Hourly Rates 4 Reasons Why Hourly Rates are Bad for Clients Too Charge What You Deserve&#8211;Project Fees &#38; Flat Fees Packaging Your Services Should You Be Paid for Performance? &#160; But now [...]]]></description>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Pricing Strategies &#8212; Performance Pay and Retainers</title>
		<link>http://compellingmarketingblog.com/paid-for-performance-retainers/</link>
		<comments>http://compellingmarketingblog.com/paid-for-performance-retainers/#comments</comments>
		<pubDate>Mon, 17 May 2010 20:25:54 +0000</pubDate>
		<dc:creator>Tracy Needham</dc:creator>
				<category><![CDATA[Client Relations]]></category>
		<category><![CDATA[Get Clients]]></category>
		<category><![CDATA[Marketing Strategies]]></category>
		<category><![CDATA[freelancers]]></category>
		<category><![CDATA[performance pay]]></category>
		<category><![CDATA[pricing strategies]]></category>
		<category><![CDATA[pricing structure]]></category>
		<category><![CDATA[pricing your services]]></category>
		<category><![CDATA[self-employed professionals]]></category>
		<category><![CDATA[small businesses]]></category>

		<guid isPermaLink="false">http://compellingmarketingblog.com/?p=1231</guid>
		<description><![CDATA[There are two final alternative to charging hourly rates&#8211;performance pay and retainers. Like the name implies, performance pay means a good chunk of your income is based on the results you achieve&#8211;whether it&#8217;s called a commission, royalty or some other name. In theory, it&#8217;s a great idea—the more the client benefits from your work, the [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Pricing Strategies &#8212; Service Packages for More Income</title>
		<link>http://compellingmarketingblog.com/packaging-your-services/</link>
		<comments>http://compellingmarketingblog.com/packaging-your-services/#comments</comments>
		<pubDate>Thu, 13 May 2010 17:48:30 +0000</pubDate>
		<dc:creator>Tracy Needham</dc:creator>
				<category><![CDATA[Client Relations]]></category>
		<category><![CDATA[Get Clients]]></category>
		<category><![CDATA[Marketing Strategies]]></category>
		<category><![CDATA[freelancers]]></category>
		<category><![CDATA[package pricing]]></category>
		<category><![CDATA[pricing strategies]]></category>
		<category><![CDATA[pricing structure]]></category>
		<category><![CDATA[pricing your services]]></category>
		<category><![CDATA[self-employed professionals]]></category>
		<category><![CDATA[service packages]]></category>

		<guid isPermaLink="false">http://compellingmarketingblog.com/?p=1230</guid>
		<description><![CDATA[Service packages take the flat fee pricing strategy a little further and up the perceived value by combining your service with other relevant services and/or products&#8211;usually for a bit of a discount. Packages also allow you to give prospects several options to choose from instead of just one&#8211;which means they’re much more likely to buy [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Pricing Strategies &#8212; Flat Fees &amp; Project Fees</title>
		<link>http://compellingmarketingblog.com/project-flat-fees/</link>
		<comments>http://compellingmarketingblog.com/project-flat-fees/#comments</comments>
		<pubDate>Wed, 12 May 2010 14:24:09 +0000</pubDate>
		<dc:creator>Tracy Needham</dc:creator>
				<category><![CDATA[Client Relations]]></category>
		<category><![CDATA[Get Clients]]></category>
		<category><![CDATA[Marketing Strategies]]></category>
		<category><![CDATA[flat fees]]></category>
		<category><![CDATA[freelancers]]></category>
		<category><![CDATA[hourly rates]]></category>
		<category><![CDATA[pricing strategies]]></category>
		<category><![CDATA[pricing structure]]></category>
		<category><![CDATA[pricing your services]]></category>
		<category><![CDATA[project fees]]></category>
		<category><![CDATA[self-employed professionals]]></category>
		<category><![CDATA[small businesses]]></category>

		<guid isPermaLink="false">http://compellingmarketingblog.com/?p=1229</guid>
		<description><![CDATA[Previously, we talked about the pitfalls of hourly rates for freelancers and self-employed professionals and why your clients should hate hourly rates as well.  Now let&#8217;s talk about a popular alternative…the flat fee or project fee. But first, I want you to think about this&#8230;If you buy a home in a new development, is the [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Hourly Rates are Bad for Clients Too</title>
		<link>http://compellingmarketingblog.com/hourly-rates-bad-for-clients/</link>
		<comments>http://compellingmarketingblog.com/hourly-rates-bad-for-clients/#comments</comments>
		<pubDate>Thu, 06 May 2010 18:24:54 +0000</pubDate>
		<dc:creator>Tracy Needham</dc:creator>
				<category><![CDATA[Client Relations]]></category>
		<category><![CDATA[Get Clients]]></category>
		<category><![CDATA[freelancers]]></category>
		<category><![CDATA[getting clients]]></category>
		<category><![CDATA[hourly rates]]></category>
		<category><![CDATA[invoices]]></category>
		<category><![CDATA[pricing]]></category>
		<category><![CDATA[pricing your services]]></category>
		<category><![CDATA[small business]]></category>

		<guid isPermaLink="false">http://compellingmarketingblog.com/?p=1228</guid>
		<description><![CDATA[Last time, we talked about the 9 Reasons to Stop Charging Hourly Rates. But those only focused on why hourly rates are bad for YOU. Before I get into the alternatives, it’s important to consider how hourly rates are bad for your clients as well. Because for them, hourly rates mean… Surprise larger-than-expected bills. Even [...]]]></description>
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		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Winning Back Former Customers&#8211;Kennedy Style</title>
		<link>http://compellingmarketingblog.com/winning-back-former-customers-kennedy-style/</link>
		<comments>http://compellingmarketingblog.com/winning-back-former-customers-kennedy-style/#comments</comments>
		<pubDate>Mon, 09 Nov 2009 15:40:27 +0000</pubDate>
		<dc:creator>Tracy Needham</dc:creator>
				<category><![CDATA[Client Relations]]></category>
		<category><![CDATA[Marketing Strategies]]></category>
		<category><![CDATA[past customers]]></category>
		<category><![CDATA[small business marketing]]></category>

		<guid isPermaLink="false">http://compellingmarketingblog.com/?p=1101</guid>
		<description><![CDATA[When it comes to killer marketing, the Kennedy Glazer folks are usually at the top of the list. And when it comes to &#8220;lost&#8221; customers, it&#8217;s no exception. I let my subscription to the No BS Marketing Newsletter lapse a few months ago and recently received a 6 x 9 envelope touting the No BS [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>A 3-Part Strategy for Motivating Clients to Give Referrals</title>
		<link>http://compellingmarketingblog.com/motivating-clients-give-referrals/</link>
		<comments>http://compellingmarketingblog.com/motivating-clients-give-referrals/#comments</comments>
		<pubDate>Tue, 13 Oct 2009 17:23:22 +0000</pubDate>
		<dc:creator>Tracy Needham</dc:creator>
				<category><![CDATA[Client Relations]]></category>
		<category><![CDATA[Customer Psychology]]></category>
		<category><![CDATA[Marketing Strategies]]></category>
		<category><![CDATA[client attraction]]></category>
		<category><![CDATA[compelling marketing]]></category>
		<category><![CDATA[getting more clients]]></category>
		<category><![CDATA[referrals]]></category>
		<category><![CDATA[small business marketing]]></category>

		<guid isPermaLink="false">http://compellingmarketingblog.com/?p=1022</guid>
		<description><![CDATA[Recently, I had a Marketing Strategy Session with a chiropractor client and one of the topics was getting more referrals from past and current patients&#8211;here are a few tips I shared that could be applied to all types of businesses. First, it&#8217;s important to know most people really do like to give referrals because it [...]]]></description>
		<wfw:commentRss>http://compellingmarketingblog.com/motivating-clients-give-referrals/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Copywriting Hit List &#8212; No Love for One</title>
		<link>http://compellingmarketingblog.com/copywriting-hit-list-no-love-for-one/</link>
		<comments>http://compellingmarketingblog.com/copywriting-hit-list-no-love-for-one/#comments</comments>
		<pubDate>Wed, 30 Sep 2009 14:49:35 +0000</pubDate>
		<dc:creator>Tracy Needham</dc:creator>
				<category><![CDATA[Client Relations]]></category>
		<category><![CDATA[Copywriting]]></category>
		<category><![CDATA[compelling marketing]]></category>
		<category><![CDATA[copywriters hit list]]></category>
		<category><![CDATA[target audience]]></category>

		<guid isPermaLink="false">http://compellingmarketingblog.com/?p=1011</guid>
		<description><![CDATA[First of all, &#8220;One&#8221; is supposed to be a number&#8230;as in: &#8220;One love, one life, when there&#8217;s one need in the night&#8230;&#8221; as the U2 song goes. &#8220;One&#8221; should NEVER be used as a pronoun. Especially when you&#8217;re writing something you actually want prospects and clients to read. (Or anyone to read, for that matter. [...]]]></description>
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		<slash:comments>1</slash:comments>
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