More on the Value of Social Media for Entrepreneurs
Chris Brogan has an awesome post today on using social media to help you through the economic downturn. I thought it was particularly apropos after the conversation last week on whether social media is a fad.
I added a few comments to his post for people in regular jobs. A few things I’d add for entrepreneurs and small business owners are:
- Use Twitter search to keep an eye on who’s talking about your types of products and services–you may find prospects or potential JV partners.
- Leverage your social networks by asking questions about what people are looking for right now. You may find ideas for changing up or adding new services.
- Go to in-person social media events. Online relationships become stronger when you see people face-to-face.
- Look to add previous clients to your social networks. It’ll make it easier to keep up with what they’re doing and you may see an opportunity to offer help them again.
And feel free to Friend or follow me!
Posted: October 7th, 2008 under Online Marketing, Social Media.
Comments: 2
Comments
Comment from Elizabeth Potts Weinstein
Time: October 7, 2008, 1:21 pm
Knowing what I do, I find it funny that people think social media & social networking are fads. Especially since it’s the #3-#4 sources of traffic to my site, how I get sguests for my radio show, how I form joint ventures, etc. That’s on top of selling product and providing customer service — and getting some great public twitter/linkedin/facebook testimonials!
~ ElizabethPW
Elizabeth Potts Weinstein´s last blog post..Taking Financial Action: Yes, it is you.
Comment from Tracy Needham
Time: October 7, 2008, 1:40 pm
Elizabeth–My theory is the naysayers either haven’t tried it, haven’t gone about it in the right way, or were expecting instantaneous results. Like any other type of relationship–it takes time.
For anyone looking for the scoop on Twitter, I always send them to download the new Twitter Handbook by @CoachDeb and @WarrenWhitlock at http://www.twitterhandbook.com. But many of the suggestions apply to other social networks as well.
Write a comment