So Thursday night, I joined about 50 other people at the Triangle Tweetup 2.0—my first in-person Twitter event. It was great to see a few people I did know (including the fellow internet marketing masterminder who lured me into my Twitter addition—thanks a lot @justis!) and to meet a lot of the people I’d been [...]

Your website should be the hub of your marketing efforts. Everything you put out—from business cards to flyers to the signature line in your email to even your voice mail recording—should be driving people to your website so they can find out more about you.
The good news is you DON’T need an expensive site with [...]

It all starts with a dead body.
If you’ve ever watched more than three episodes of Law & Order, you know the drill. Two people are going about their lives and stumble onto a dead body. The cops are called in and the opening scene ends with a wisecrack. (Though no one—on any series—pulls it off [...]

Remarkablogger is now giving away his free workbook How to Start a Business Blog without requiring an RSS or email subscription–not that you wouldn’t want those things, because the content I’ve seen so far is great, but I know sometimes we’re reluctant to add even just one more email subscription to the pile.
Anyway, the 70+page [...]

Ever notice how sometimes the right message appears just when you need to hear it? Sure, I’ve heard it before, “Everything you say yes to means you say no to something else.” Yeah, yeah. But who ever thinks about that when they’re saying yes? I just assume I can fit it in, somehow, without saying [...]

The interview I did with Elizabeth Potts Weinstein at The Wealth Spa Radio Show on 3 Steps to Compelling Copy That Speaks Your Client’s Language is now up at the show’s website, along with a link to the special offer I made at the end of the interview.

Should you reveal the rates for your services on your website? This is an ongoing debate I struggle with and I know I’m not alone.
At a recent workshop I attended, the speaker was deadset against putting prices on your website. She advocates talking about everything but and then getting them to call you to [...]

It surprises me every time but I still get asked this question by other business owners. Unless you’ve got more clients than you can handle (and even then it’s a good idea) YES YOU DO! And really, as cheap and easy as it is to get a web site up these days (less than $5 [...]

Everyone knows that networking is one of the best ways to build relationships that can benefit your business. But it’s most effective when it strategically leverages your time and money.
Studies show that people usually have to meet you 6-8 times before they really know who you are and understand what you do enough [...]

Interesting data in a chart on the Groundswell blog about blogs, user-generated video and podcasts around the world. Japan and South Korea blow the U.S. out of the water when it comes to reading and commenting on blogs. The U.S. though leads the way when it comes to watching and creating user-generated video. Is [...]