Archive for March, 2008
Networking Highlights
It was quite a week last week, as I was running all over the Triangle area for meetings, putting new services together, trying to keep up with all the usual work, plus buying a new car (a Prius!) before the awesome deal the CarBargains service had arranged for me expired. This is the second time [...]
Posted: March 30th, 2008 under Client Relations, Savvy Marketing.
Comments: none
Make the Most of Your Marketing Time
This week I’m trying two programs that will hopefully help make the most of your marketing time. The first is Rescue Time, a free new program that tracks your computer movements and shows you exactly where you are using your time–without having to a log anything in. It even let you set goals for where [...]
Posted: March 26th, 2008 under Resources, Time Management.
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Marketing Means Nothing
When you tick off your customers. I was all prepared to write another post this morning before I ran over to the vet. While there, a woman came in cradling a trembling border collie. She said she had found the dog loose without a collar while out walking and was trying to find her owner. [...]
Posted: March 20th, 2008 under Client Relations, Get a Clue!.
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What’s Your $50 Card?
So last week I went to the Triangle Internet Marketing Meetup about making your marketing more effective. I had just seen the speaker Ron Rosenberg of QualityTalk at a Glazer-Kennedy Inner Circle chapter meeting and he gave a lot of good info on another topic, so I wanted to see what he had to say [...]
Posted: March 18th, 2008 under Copywriting, Events, Online Marketing, Savvy Marketing.
Comments: 2
Who Decides Newsworthiness?
As you groan at the latest Britney news clip, you’ve got to sometimes wonder, “Who the heck decided that this is news?”
The answer is us–the people who watch, read or listen.
Quite simply, the more viewers, readers or listeners they have, the more the station or publication makes from advertising. So they spend a lot of [...]
Posted: March 17th, 2008 under Building Buzz, Magnetic Messages.
Comments: none
Masterminding for Fun & Profit
Sorry that I’ve been MIA. I was preparing for, going to and then recovering from a meeting of my mastermind group in West Palm Beach, FL hosted by member Roxanne Pennington of www.DiveTravel.com and her wonderfully patient husband!
Masterminding is quite a powerful experience. How often do you get to sit down with 6 other entrepreneurs [...]
Posted: March 17th, 2008 under Masterminding, Savvy Marketing.
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They’re Bringing Sexy Back
Our first Get a Clue! posting goes to Victoria’s Secret, who made news this week when a stock analyst asked CEO Sharon Jester Turney whether the company will be hurt by Abercrombie & Fitch’s new, more wholesole lingerie store since VS has gained more of a “tawdry image and a somewhat bordello feeling in store.” [...]
Posted: March 2nd, 2008 under Get a Clue!.
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